Interested in Working for Our Social Media Marketing?
 

Job Title: Social Media Marketing Specialist - Uniform Vendor

Company Overview: We are a leading uniform vendor specializing in custom embroidery and screen-printed uniforms for Baltimore City public schools. With a commitment to quality, innovation, and customer satisfaction, we have proudly served our community for several years. As we continue to expand our reach and enhance our brand presence, we are seeking a dedicated and creative Social Media Marketing Specialist to join our team.

Position Overview: As a Social Media Marketing Specialist, you will play a pivotal role in growing our company's brand awareness and engagement across various social media platforms. Your creativity, strategic thinking, and digital marketing expertise will be instrumental in showcasing our products, engaging with our target audience, and driving business growth.

Responsibilities:

1. Social Media Strategy: Develop and execute a comprehensive social media marketing strategy aligned with our brand and business goals.

2. Content Creation: Create visually appealing and engaging content, including graphics, videos, and written posts, highlighting our custom uniforms and services.

3. Community Engagement: Interact with our audience through comments, messages, and discussions, fostering a sense of community and customer loyalty.

4. Campaign Management: Plan and execute social media ad campaigns to reach a wider audience and promote key initiatives.

5. Analytics and Reporting: Monitor and analyze social media performance using data and metrics, adjusting strategies as needed to optimize results.

6. Competitor Analysis: Stay updated on industry trends and competitor activities to identify opportunities for differentiation and improvement.

7. Brand Consistency: Ensure that all social media content aligns with our brand identity, values, and messaging.

Qualifications:

• In progress of or has completed their Bachelor's degree in Marketing, Communications, or a related field (preferred).

• Proven experience in social media marketing, preferably in a B2B or fashion-related industry.

• Proficiency in social media platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.

• Strong written and verbal communication skills.

• Creative mindset with a keen eye for design and aesthetics.

• Data-driven approach with the ability to analyze and interpret social media analytics.

• Familiarity with social media advertising and management tools.

• Ability to work independently and collaboratively within a team.

Compensation and Benefits:

• Competitive salary commensurate with experience.

• Health, dental, and vision insurance plans.

• Paid time off and holidays.

• Opportunities for professional development and growth.

Application Instructions: If you are passionate about digital marketing, have a creative flair, and want to contribute to the success of a growing uniform vendor serving Baltimore City public schools, we encourage you to apply. Please submit your resume, a cover letter detailing your relevant experience, and any portfolio or social media profiles showcasing your work to [email address].

Join us in making a difference in our community while building a rewarding career in social media marketing. We look forward to welcoming you to our team!